Ivana Dragila

Ivana Dragila founded brainy concepts in 2024, providing marketing and branding for music and cultural organisations. She previously led musikmarkt’s live entertainment department and became Head of Marketing at event infrastructure provider eps. With degrees in musicology, German language and literature, and popular music and media, she combines academic and industry experience. She also manages festival projects, including Superbloom, and works as a freelance journalist, moderator and lecturer.